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August 10, 2009, 12:09 AM

A New World Order: Jonas & G.I. Joe

By David Anderson

Boy bands used to be lip-synching-flash-in-the-pan musical acts and August was no time to release a blockbuster film. But this past weekend the rules of modern media were kicked to the curb like a Walkman with a New Kid’s cassette tape. And an old fart like me thinks it’s all bull.

The Jonas Brothers performed three near sell-out shows at downtown L.A.'s Staples Center—then went on to host the Teen Choice Awards on Sunday—proving to the naysayer that they’re far from over and have the musical chops to prove it. Meanwhile, Paramount’s snafu of a film, G.I. Joe, blazed through the box office with $56 million on a typically sleepy movie weekend.

This all comes on the heels of some findings from the Communications Industry Forecast that in 2008 “consumers spent more time with media they paid for, like books or cable television, than with primarily ad-supported media, like newspapers and magazines.”

This ain’t the world I was raised in. No wonder John Hughes took an early exit.

Despite it all, I took my walker to Staples Center to catch JB on Friday night. Me and more than 20,000 tween girls got to see a heck of a show, OMG. Them boys are utterly ridiculous, but they gots boat loads of talents. Specially that little fella, Nick.

Truth be told, a friend of mine was reviewing the show for the L.A. Times, so I rode his coattails through the metal detector, bought him a beer, and then promptly tripped walking to my seat and spilled the drink on a girl just shy of 13 in her Sunday best Jonas T-shirt. Yup, I’m that guy.

While I can't vouch for the quality of G.I. Joe, I was blown away by the Jonas Brothers (from what I gather the Bros. needed to deliver in L.A. after a poor film release in February and lower-than-expected sales of the new album). Their set mixed delicious arena antics—raised on a 100-foot pedestal above the stage crooning at one point—with solid musical performances (I don’t know any of their songs but they have a heckuva range in sound and I found myself embarrassingly endeared to it) and even a Disneyesque message to boot: “Press on during hard times.” I’m sure G.I. Joe teaches the value of “pressing on with interminable terrorist wars during hard times.”

In addition to its weekend release, G.I. Joe was also innovative in that it snubbed all of Hollywood  and New York, not allowing any advanced screenings. According to an AP story last week, Paramount aimed “the movie at the heartland” in an attempt to avoid the kind of bad reviews that plagued Transformers: Rise of the Fallen. The story went on to explain that this is a well-known tactic, “for horror movies or other genre pictures with built-in fans who don’t necessarily care about reviews…[but] not summer blockbusters.” Clearly the plan worked, although the studio was hoping for $60 million in domestic box office (it pulled $100 million world-wide).

Sign me up for that Ebenezer home down there on Park Ave. in Minneapolis. I don’t belong in this media world no more. I want virginless Boy Bands that lip synch and don’t play instruments or write their own songs so I can trash them and not feel insecure about my masculinity. And I want my big blockbuster films reviewed by haughty liberal media critics on the coast who use big words like, versimilitudious, and I want those panned films then released on Memorial Day and July 4th weekend so as to not creep into valuable August back-to-school shopping days. And finally, I don’t want to pay for content that’s my god-given right. It’s right there in the constitution: free news, free internet, free Entourage.

BTW…Did you catch Entourage’s Sunday’s golfing episode? How apropos for the Twin Cities this week. I’ll pony up for HBO if I can watch more of Jeffrey Tambor’s golfing techniques.

Comments

You write like a fourteen-year-old. I can't believe you were paid for this.

1. "Me and more than 20,000 girls saw..."
No. More than 20,000 girls AND I saw. You wouldn't say "me saw..."

2. It's Jonas BROTHERS. Plural. Not Brother's possessive. That's basic, man.

You're making yourself look as ridiculous as those JB-loving girls.

Nice touch with the word "snafu" though.

Hi! Here I am going to explain what is the current NWO about and where is it goes and the most important: how to change it and change it for what. The last thing is a conception which I’ll be explaining step by step from the other language. The really big opposition to NWO (and opposition to Old World Order as well) had begun in the other non-English speaking country. One day you will understand why. My long-term investigation of life conception in different lanuages revealed that information here (http://conception-don.blogspot.com/) (opened in 2009 August, 20 ) is 1 of the most useful for understanding of knowledge we all need. Do not be too much pretentious because it is just started in English. Month by month more and more information will be showed there.
I hope for your understanding and cooperation. We have the same goals anyway.

Hey(:
- I so glad you went to a Jonas Brothers concert.
- You probably wouldn't believe it but to us Jonas Brothers fans that really means alot that an older generation would actully consider them, let alone think they were good.
- They really are very talented guys.
- And Nick, in my eyes, is the most talented, he's 16, been in 4 broadway before he turned 10, and has had diabetes for 4 years. I just think he's the greatest.(:
- Kevin, 21. Joe, 20. Nick, 16. And they have another younger brother Frankie who is not in the band, 8.
- But thank you for liking them and I hope you go back to one of their shows(:

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