Randy: The Star Tribune Reader's Rep
By Brian Lambert
Amid all the flame throwing last week between the Star Tribune and MinnPost were repeated reminders that the state's biggest newspaper/biggest news operation has also abandoned its ombudsman, AKA "Readers' Rep."
For awhile, the paper did have a full-time staffer apparently taking calls and e-mails from curious-to-outraged readers wondering what in the hell is in the water over there. But not long after Par Ridder deep-sixed the sweet old ladies at the switchboard in favor of an automated system that only occasionally pronounces names correctly (quick, get me "Kristin Ti-LOTT-son"), the "Readers' Rep" also disappeared, reassigned into the bureaucratic depths.
Not that the former "Readers' Rep" ever agreed with any criticism of Strib owners, editors, or writers mind you. (Can you say, "Big time taboo?") In her view, everyone in the building, especially those above her in the pecking order, were always and only doing "great journalism" and making "tough decisions" under "trying conditions." But at least the gun-stroking nut cases in their Medina enclaves had a number to call to complain about "Withering Glance."
Since nature abhors a vacuum, the tough work of handling questions about Star Tribune decision making was outsourced . . . not to India such as other departments but to the Dry Dock bar in rural Superior, Wisc., where Randy, a lightly employed septic-tank cleaner and part-time bear-hunting guide agreed to take on the job.
OK, full disclosure, I have to pay him. A running tab for four dozen Keystone Lights and no more than a half dozen of Ron's Famous Dago Burgers a week is probably more than the switchboard ladies were getting, but so far, the bookkeepers here at the magazine haven't challenged the expense.
Let's get to the mailbag.
QUESTION: Randy, the Strib doesn't look too good in this business about offshore oil drilling. I mean, the hedge fund pirates at Avista may be a pack of shadowy vampires, but they aren't exactly General Electric. If 20 percent of their fortunes are tied up in offshore drilling, don't you think the paper should tell us that when they suddenly decide oil drilling on Sanibel is the way to go?
RANDY: This whole thing is a crock of monumental crapola. Do you think anyone at Avista is paying any attention to what's in the goddam paper? Wake up! I mean, have you ever seen one of these Avista "partners?" Kee-rist! Even their tighty whities are sewn out of silk. Do you think any of them have ever been on an oil rig? I guarantee you the only oil they've ever touched is sunblock. They're traders, dude. This stuff is all numbers. And I mean look, judging by their play on this newspaper thing, you gotta figure they're looking at nothing but dry holes in Florida, too. Lighten up. They ain't pushing nobody to say nothin'.
QUESTION: Randy, now that they've sacked that other Readers' Rep, my new favorite column is Nancy Barnes's Sunday thingie. I noticed this morning that she was patting herself on the back for letting readers post comments on news stories. WooHooo! That girl is getting freaky with the Internet, I tell you. What next? ReusseCam? So we can watch Patrick watch batting practice and file an expense report? But the thing that got me is how she's trying to sell the idea that the paper is better off now because, "Before, the only way readers could respond to something they read was to write a letter or call us." Uh, yeah. But then they reassigned the person who got the mail and fired those friendly old gals who answered the phones. When I'm pissed off at something that commie bastard Nick Coleman writes, I want to talk to someone at the paper, not some numb-nuts troll. No offense, man.
RANDY: Yeah, yeah, yeah. The comments thing isn't exactly breakthrough stuff. I mean, I'm on SludgeSucker.com, the website of the Association of Northeast Wisconsin Sewage and Methane Collectors and Redistributors, most of the day talkin' disposal issues. I know how that "comments" game goes. There are some real idiots out there. You would not believe the drafty attics in the deregulated septic business. But what's Barnes supposed to do? Answer her own mail and phone? Get a clue, pal. Do you know what that'd be like? From her point of view, this "comments" thing is a sweet deal. The cranks and trolls can talk to each other. She never has to get involved. She can devote every minute to sweet-talking that Jelly Hall guy down in Miami. I'm telling you, she'll need a high-power back-flushing if she has to spend another winter in Minnesota.
QUESTION: Randy, I read the same thing. Barnes says they've got a part-time person "whose job entails deleting comments that don't pass community standards." I got two questions: Does that person have to read Kersten's column? And two, what do you figure a gig like that pays?
RANDY: This is how that rolls. Kersten puts a few dozen thoughts . . . okay, words . . . on her computer. Then the "raw" column is sent over to those lawyer boys at Power Line. They touch it up, add a couple "therefores," work in a little "towel-head this" and "eco-Mom that," and kick it back. It's called community outsourcing. Saves a ton of dough on the copy desk. Word is the Strib is paying 100 an hour for that job. That's rupees, of course, which are kind of like money. Let me see . . . carry the four . . . damn! You can get forty-two of those pups for a buck. I am in the wrong business.
QUESTION: Randy, my man. How's it hangin'? Listen, that last Barnes column really was a kick in the ass. She's on a roll. I loved the way she kept talking about get "rollicking." Damn, I love it when chicks talk like that. But she mentioned that the local crime stories they ran "spawned ugly, racial hate-mongering comments aimed at a wide variety of minority and ethnic groups." I'd like to know a little more about who exactly gets into nasty, ugly stuff like that? I mean, I know that in big-time newspapering, both sides are always equally guilty. Always fifty-fifty. But this smells like another Liberals Gone Wild thing, if you ask me. That crowd is nothing but a bunch of sickos.
RANDY: I tried to get some more info on that one, but Barnes wouldn't take my call or answer an e-mail. (I think they're blocking SludgeSucker.) Although, you know she actually picked up when I left a message that started, "Ms. Barnes I just wanted to say how much I admire you, and I want to compliment you on the courageous decisions you've made on behalf of our community." I swear to God, she actually came on the line. Sounded damned friendly, too. But when I told her I had a question, she hung up. So I don't know what to say on that one, whether it's the Liberals going bat shit again, or hell, far-fetched as it seems, a couple patriotic ditto heads with a little too much Rebel Yell under their belts. All I know is I never see any Liberals down at Superior Speedway, and the only crime we got there is the price of gas. So you do the math.






Just a historical note. Dick Cunningham was the Minneapolis Tribune's first Readers' Rep, and he was one of the first in the country in the early 1970s under Tribune Editor Chuck Bailey. Dick covered the civil-rights movement for the Tribune in the 1960s and was the reporter who broke the story -- nationally -- of Detroit civil-rights activist Viola Liuzzo's murder in Alabama in 1965. I first met him when he was an assistant city editor in 1969. I sat across from him on the city desk and remember -- God help me if I'm wrong -- Dick saying to Roy Erickson, PR chief for Northwest Airlines, "Don't you ever threaten me again, you son of a bitch!" and slamming down the phone. But he became a nationally recognized example of what a readers' rep should be.
Some of us on the staff formed a jug band under Cunningham's leadership: Al Sicherman, Trudi Hahn and I and some others. Dick dubbed it The Upper Mississippi Colloquium for the Preservation of Greek Dancing and Jug-band Music. We had some great times at at parties, but no gigs, and it was a few years before "Prairie Home Companion."
Around 1972, Cunningham moved his wife and teenage children from their Southeast Minneapolis home onto a houseboat at the St. Paul Yacht Club, which they then moved upstream to Bohemian Flats, where the twisted girders of the 35W bridge have recently reposed. Al and I and others from the Tribune staff helped build a second deck on the houseboat (named Toad Hall) and wire it for electric heat. And sometime after then, Cunningham was moved into his gig as Tribune Readers' Rep. I must say that despite our personal friendship and musical collaboration, such as it was, he cut me no slack at work. If I made a mistake in a photo caption or otherwise, I had to write a correction and supply Cunningham with an explanation. And not an alibi.
At some time after the merger with the Star, he left the newspaper and moved to New York to head the national organization of newspaper ombudsmen. He also joined the faculty of New York University. I lost contact with him until, tragically, he developed cancer and died in the 1990s. Anyway, thanks to him, our Tribune is regarded as a forerunner in the field of response to readers' concerns. And he wasn't a bad kazoo and washtub-bass player.
Google shows me a fairly recent story at the Rake by your colleague Debra Rybak:
http://www.rakemag.com/blogs/slaughter/2007/10/brian-lambert-readers-rep
LAMBERT: That's a long slide, from Dick to Randy.
Posted by: Dick Parker on July 14, 2008 at 2:16 AM
I was puzzled at all the time and effort spent on an unsigned editorial suggesting we should drill now. Such a view is not uncommon--even among Democrats.
Investing in oil and gas is also a popular pastime. I do it. So do millions of others. Why not Avista?
The business plan for most dailies is busted and shows little chance of suddenly improving. Avista has lost money and one could not blame them for trying to add conservative views to their paper in the (probably) vain hope to gain more readers.
Woodward and Bernstein approaches no longer sell newspapers or advertisements.
LAMBERT: The scuffle wasn't so much over the Strib's suggestion that off-shore drilling might be worth looking at as much as it played too neatly to the self-interest of their owners. 20% is a serious portion of anyone's portfolio. Disclosing as much shouldn't be a problem.
Posted by: Bleuler on July 14, 2008 at 9:56 AM
Speaking of blogonyms, is Brian Lambert your real name?
LAMBERT: My closest friends, the few who remain, know me as Le Grand Vizier de Foxboro.
Posted by: A Son of Mississippi on July 14, 2008 at 10:12 AM
"But at least the gun-stroking nut cases in their Medina enclaves had a number to call to complain about "Withering Glance"."
The gloves, in this case a pair of well-worn pigskin ropers, are indeed OFF.
LAMBERT: "Worn" from what is the question.
Posted by: bertram jr on July 14, 2008 at 10:18 AM
Is that the best you can muster in the face of valid critical perspective that the Strib contains some very questionable, for a metropolitan daily newspaper, "editorial content" - vis a vis where conservative / family values / "taste" is concerned.
Or is it just that "anything goes" with you?
I mean, is the irony lost on you that you can get so lathered over The Brau's pitbullian attacks on Burcum over a wafer-thin "disclosure" non-issue, yet the very CONTENT chosen by the Strib editors to run weekly is so....ummm....let's just say patently objectionable to the very (desirable) demographic that is abandoning their MSM ship?
LAMBERT: You've got yourself confused with "the very (desirable) demographic". For the record, "Withering Glance" is the sort of thing the Strib should do MORE of. It is unabashed and humorous. More to the point, very few MSM readers are as fraught with fear over someone else's gay lifestyle as you. I mean, you do understand that you can't be "recruited" to play for that team, right?
Posted by: bertram jr on July 14, 2008 at 11:06 AM
I know from demographics, sir, and I can assure you, the Strib desires me, if no one else does.
I'm hardly "fraught with fear", as I am certain you know.
So, you're advocating for more "homosexual lifestyles" content in the major metro daily?
Just want to clarify.
LAMBERT: Well they hired Ms. Kersten to speak to your abundant issues. BTW, aren't you on somebody's clock?
Posted by: bertram jr on July 14, 2008 at 11:53 AM
Wonder how "Randy" would handle the blowup today over the current New Yorker cover?
LAMBERT: Randy is suffering from a bout of "flu-like symptoms", but I may get on this yet today.
Posted by: Dave on July 14, 2008 at 5:51 PM
Yes, I bet "Randy" and his fellow bear-baitin' peers are all standin' around the booya kettle down at Moose Junction parsing the nuances of that New Yorker cover. So confusing. What DID The New Yorker mean to say?
Will the guys with the four inches of ash on their Camel straights and pull tabs heaped around their home-arrest ankle bracelets down tuh the VFDubya cancel their subscriptions to The New Yorker?
Just in the nick of time, another faux issue for cable and the blogosphere. Whew!
Posted by: Jim Leinfelder on July 14, 2008 at 10:14 PM
Best "satire" since Franken's "Porn Chuckler" missives in Playboy.
Spot-on depiction of the Obamas.
LAMBERT: Leave it to you to miss the point ... or for The New Yorker to make it obvious enough for you.
Posted by: bertram jr on July 15, 2008 at 9:21 AM
A couple things...
There are apparently Obama sympathizers wishing for the existence of these shadowy reactionaries who plant urban legends. They dont exist to any appreciable extent, so they have to be made up - hence the cartoon.
But in terms of the artists ineptitude in communicating a message, its right up there with Springsteen's Born in the USA.
LAMBERT: "... the artist's ineptitude" ... "Springsteen" ... "Born in the USA". Huh?
Posted by: 108 on July 15, 2008 at 1:26 PM